Full Moon Movies

Full Moon Movies is a creative storytelling brand dedicated to bringing African narratives to life through animated video series. Focused on authentic African folklore, culture, and experiences, the brand targets both Africans on the continent and those in the diaspora who crave rich, culturally-rooted content.

I led the development of the brand identity, ensuring that the visual elements and tone resonated deeply with the target audience while reflecting the uniqueness of African heritage. In addition, I handled the ads optimization strategy across YouTube and major social platforms, helping the brand gain visibility and drive consistent audience engagement.

Results Achieved:

• Successfully generated over 20 million impressions

• Attracted a large volume of leads and subscribers to the platform’s YouTube channel and social media pages

• Established a strong, recognizable brand presence across digital platforms

This project was a significant step in promoting African storytelling through modern media formats, and I’m proud to have contributed to its growth and digital impact.